Pushing the Limits & Boundaries of Email Design (Using Some Really Cool Email...
Last post, we played with Stig’s Bulletproof Email Buttons & Bulletproof Email Backgrounds. We discovered that the Email Buttons are awesome for any non-techie to create and use in their email...
View ArticleUse This Email Delivery Checklist Before Sending
Here’s an easy checklist to go over before you hit the send button for your next email campaign. Considering there is no “un-send email” button, a little quality assurance goes a long way when sending...
View ArticleThe Comprehensive Guide to Customizing EmailDirect Sign Up Forms – Part 1
When you become a client at EmailDirect, you have a lot of tools inside your account – the ability to create short URLs, generate QR and barcodes, SMTP relay and so much more. One of those awesome...
View ArticleThe Comprehensive Guide to Customizing EmailDirect Sign Up Forms – Part 2
In our last post, we looked at two of the easier ways to have an EmailDirect sign up form on your website. Directly linking was the easiest but iframes are more popular because they allow site visitors...
View ArticleBreaking SOME Email Design Best Practices
We provide a lot (and I mean a lot!) of HTML code evaluations of our client’s emails. Sometimes we see some really crazy coding that makes starting from scratch a lot easier than correcting the...
View ArticleSign Up Forms Revisited: Download Custom Sign Up Form Templates
A few weeks ago, we looked at the three common ways to style and customize an EmailDirect Sign up form. In the two-part comprehensive guide, we talked about directly linking to the form, using an...
View ArticleTesting for Delivery and Reaching the Inbox!
Uh-oh! I got delivered to the Spam Folder.. Now what!? You’re diligent at what you do, and as always, you sent tests of your Campaign to the top 5 ISP’s. But alas!! This time you found that one of your...
View ArticleEmail Design Trends of 2013
Wow! We’ve made it past the half point of the year – man, time flies! That means there have been tons of emails to through and find the trends that have become popular for 2013! If you’re looking to...
View ArticleThe Benefits of Custom Templates
Improve efficiency, inbox delivery, brand exposure, and traffic to your website using a Custom Template! It’s been almost 4 years since we wrote about the benefits of using a template, because (quite...
View ArticleWhen To Use Responsive, Scalable, Fluid and Skinny Email Design – Part 1
I recently attended the first ever Email Design Conference in San Francisco (#TEDC13), hosted by Litmus and responsive email design was THE red hot discussion topic and it’s easy to see why: - 48% of...
View ArticleWhen To Use Responsive, Scalable, Fluid and Skinny Email Design – Part 2
In the last post, we talked about how almost half of all email opens happen on a mobile device and how majority of people say they will delete an email if it’s not optimized for their mobile device....
View ArticleAdding an EmailDirect Signup Form to Facebook
We recently had a client ask if it were possible to add a signup form on their Facebook business page. So we decided to create a video to show just how to do it! Not too long ago, the method for adding...
View ArticleCreate Easy Barcodes for your Email Campaigns!
Did you know that EmailDirect offers unique barcodes that can be inserted into your Email Campaigns? No? Probably because the steps are pretty complicated. Oh wait! That’s just the steps to putting...
View ArticleEmail Design Tools Roundup
A while back, we shared some tools that were created specifically for email design. We looked at tools that create buttons with rounded corners and background images that can be used in most email...
View ArticleIncrease Your Open Rates – The power of preview text and alt text.
As many email marketers know, an Open Rate can be misleading. This metric is actually reporting on the number of subscribers that have engaged with your email by rendering images or clicking a...
View ArticleBrilliant Barilliance Emarketing
We talk so much about our superstar integration Magento over here at EmailDirect, I think it’s time we spotlight another platform we integrate with, Barilliance. We often get excited when our clients...
View Article10 Misconceptions about Email Coding & Design
When it comes to email design and coding – especially when coming from the website realm, it seems relatively simple. If one knows their way around coding websites, then they’re automatically good to...
View ArticleEmail Design Tools Roundup: Builders Edition
From image to HTML converters, to bulletproof backgrounds and buttons and email HTML boilerplates, we’ve been keeping tabs for a while and rounding up tools that have emerged specifically for email...
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